Seo Seo On Page Seo Off Page Indexing Strategies Choosing Keywords Google Seo Seo Consultant Seo Web Analytics Reporting Google Analytics: Segmentation Universal Analytics Custom Google Web Development Tools Layout jQuery narutoget Programming Tutorials Facebook Facebook Connect APIs Ajax crossdomain
This had to have been a small post. I swear that was my intention. I just wanted to explain certain details on the management of Universal Analytics campaigns narutoget especially to be a little different as it came to managing in Classic Analytics skull to bring more than one. However the reality and my hobby to get the detail of each case were imposed and ended up being more complex advanced narutoget guide management analytics campaigns a post with few details.
The story begins narutoget with changing Google Analytics Classic Universal narutoget Analytics. A really important change that we are accustom still finishing. There were so many (including own Google Analytics web interface) similar things we always tend to think that all pretty much the same between the two systems. But the reality is not so. Many things have changed in the new code of analytics.js and among the most notable is the management and allocation of campaigns that now is not it better or worse, but has other distinct features as they were before.
First of all I notice that will start from the basics, with explanations that almost everyone knows, but between them is possible that you may find some details that are either not well known or are not very well explained in the documentation of Analytics or other web analytics blogs (at least the ones I've seen). I mention this for people who only read headlines and not the content, maybe a little something lost
For the novice system remind narutoget campaigns using Google Analytics. This is based on five different dimensions in which in one way or another different narutoget values each of these dimensions are acquired: medium narutoget or medium: This is where the media type that has brought the visit is stored. Payment, organic, referrals, banners, emails, etc. source narutoget or source: This is where the supplier or business who sent us the visit is stored. narutoget The web that brought the search engine advertising system, etc. campaign or campaign: This is where we put the exact name to our campaign. Discounts, Winter 2014, etc. term or keyword: search engine is where the keywords they used to find users are stored. content or content: A dummy variable, which allows us to segment a higher level, either by specifying the content of the ad, its format or zones click of a mail How are reported 5 campaigns values Analytics
These five values are the five most important acquisition sorters offering Google Analytics and therefore understand perfectly both as reported by themselves and what can we do to fill them is vital for any analyst.
On the one hand, some values automatically filled when visitors arrive alone "naturally the site". That does not have to do anything, this is what sudece automatically with all the visits are coming to the site. medium or medium: - Take the value of "organic" if the visit is a domain of a search engine, - "referral" if it comes from cualqueira clicking on one page - and "(not set)" (or Direct) if there is any click and therefore does not know where it comes. source or source: - Take the value of search engine narutoget search engines - and the domain from which the usaurio in "referral" visits. campaign or campaign: There takes no default. term or keyword: - Take the keyword search engine narutoget (if we do not hide in the not-provided) - or becomes empty in the other cases. content narutoget or content: No gets any default 2. Labeling campaigns
On the other us, if we have paid or agreed for this visit and thus control the exact link with arriving these visits to our website, we can generate links to our site with variables to change these dimensions so more it suits us. medium or medium: is defined by adding the utm_medium variable url. source or source: the variable is defined by adding the url utm_source. campaign or campaign: the variable is defined by adding the url utm_campaign. term or keyword: You define the variable utm_term adding the url. content or content: utm_content variable defined by adding the url.
In analytics for seeing arriving from that link will be saved in analytics: medium or medium: blog-link source or source: narutoget ikhuerta campaign or campaign: test-post term or keyword: (not set) content or content: (not set)
The greatest example of this is Adwords, which allows us to control
